Sasha Ray — The Choice for the International GiveAway Project
As part of implementing the International GiveAway project, aimed at increasing the active audience for partner brands, we decided to collaborate with Sasha Ray. She is a well-known entrepreneur, singer, and influencer living in Dubai, renowned for her stylish posts, travels, and reflections on fémininité.
Originally from Ukraine, Sasha Ray has been living in Europe and Dubai for over 10 years, and her influence extends to a wide and diverse audience. As an ambassador for luxury brands and a regular attendee of prestigious events such as the Cannes Film Festival and Milan Fashion Week, Sasha was an ideal fit for promoting our project thanks to her experience and status in the worlds of fashion and style.
Sasha actively participated in promoting and announcing the project, engaging her audience and sparking their interest in the International GiveAway. As a result of our efforts, participation in the project increased significantly, contributing to the growth of the active audience for our partners. Additionally, project participants received valuable prizes, which boosted their interest and engagement.
This case confirmed the success of our choice to collaborate with Sasha Ray in achieving the campaign's goals and underscored the importance of partnering with influential figures who can effectively promote the project and highlight its benefits.